2. Regional factors
The geographical factors that must be considered in the design of the cardboard display rack mainly refer to the shape and size of the display rack and how the positions of the various parts are arranged. People's preliminary understanding of these characteristics is the primary factor that should be considered in the design process of the display stand.
Of course, regional factors also include the fit between the cardboard display rack and the display location, as well as the coordination of the color of the display rack with the underwear series, display location, lighting and other aspects. This is in line with the concept of chromatics and helps to make the collocation of various colors more coordinated. The main reason is that the product positioning determines whether the user's visual experience is solemn and modern, a new generation of fashion, or the color collocation of the display rack design in other locations. Reflected in the coordination between the product and the display, it gives a logical feeling, rather than a big disconnect between the two, which makes it more difficult for consumers to remember your product in the complicated store information.
3. Display factors
Brands are not only the objects of display and sales, but these products are reflecting the atmosphere of the store. As an indispensable role in the store, the layout of the merchandise display not only reflects a kind of static information in the store, but also transforms it into a visual The dynamic information greatly affects the behavior of consumers. Therefore, the design of the cardboard display rack is adapted to the product display, so that the cardboard display rack and the product display room reveal the atmosphere of product marketing, so the successful product display rack and the cardboard display rack itself Also a "static salesman".
Under the premise of mastering the display information, the design principle of the cardboard display rack is: to classify the key products for sale and the key recommended products, to classify the high, medium, and high-end products, to display the key products with priority in principle, and to focus on the key products. Goods are given an eye-catching position. Only by fully considering the above issues, doing a good job of communication, and gradually carrying out the design of the display rack, can we produce excellent products.
Through the above factors, I believe that the design effect of your brand display stand will be greatly improved.
