Shenzhen WOW Packaging Display Co., Ltd. is one of the leading manufacturers and suppliers of metal floor display stands in China, featured by quality products and good price. Be free to buy advanced metal floor display stands made in China here and get pricelist from our factory. Customized orders are welcome.
Company Introduction

Founded in 2009, WOW Display is a leading manufacturer specializing in custom retail display solutions. For over 15 years, we have focused on creating in-store brand communication tools and merchandising displays that help global businesses stand out.
We provide a full range of POS and POP displays,Our designs include countertop displays (CDU), dump bins, floor displays (FSDU), pallet displays, endcap displays, sidekick displays, and advertising displays., serving industries such as food, beverage, cosmetics, and electronics.
With complete in-house production and international certifications (ISO9001, SGS, Walmart, Disney), we ensure efficiency, quality, and innovation. Trusted by Coca-Cola, Disney, P\&G, Kinder, and NIVEA, WOW Display is your one-stop factory partner for custom retail displays.
Company Introduction

FREE SAMPLE
To ensure the mass production quality, WOWis born with a team of prototyping, provide all samples with zero charge.

FREE 3D DESIGN
To avoid any misunderstanding of communication and give you the better idea of how the display will be like, WOW is pleased to provide the 3D rendering work totally free of charge.

16 YEARS EXPERIENCE
Started from 2009, wow has been specializing in printing and packaging business for 8 years, has a complete production line of all process.

Factory Direct Apply
Since 2009, we have operated a factory covering over 12,000 square meters. We have a highly skilled industrial structure design team and a 3D rendering design team.
Order Process

Understand Requirement

Idea Conceptualization

Structural design

Graphic Design

3D Renderings

Prototype

Manufacturing

Deivery
Machinery Equipment








Products Description
This Metal Floor Display Stand With Wheels is designed for long-term retail merchandising of packaged food products, snacks, and impulse purchase items. The multi-tier angled tray structure allows products to remain front-facing and easy to browse while maximizing vertical display capacity.
Compared with temporary cardboard fixtures, the metal structure provides improved durability and load-bearing performance for continuous supermarket and convenience store use. The integrated caster wheels allow staff to reposition the display easily during seasonal campaigns or store layout adjustments.
The display combines a reinforced steel frame, welded support structure, and powder-coated finish, creating a stable merchandising solution suitable for high-traffic retail environments.
Product Advantages
Heavy Duty Metal Structure
The welded steel frame improves long-term stability and supports repeated retail use in supermarkets and convenience stores.
Angled Multi Tray Merchandising
Each tray level keeps products front-facing and easier for customers to browse during impulse purchases.
Integrated Mobility System
Caster wheels improve movement efficiency and allow fast repositioning during promotional campaigns or store resets.
Powder Coated Surface Finish
The metal surface uses powder coating to improve scratch resistance, corrosion protection, and overall retail appearance.
Compact Vertical Product Presentation
The narrow vertical layout maximizes product exposure while maintaining efficient floor space usage.
Technical Parameters And Specifications
Performance Parameters
Material: steel tubing and sheet metal
Surface finish: powder coating
Structure: welded multi-tier floor display
Mobility: industrial caster wheels
Assembly type: pre-assembled or modular installation available
Dimensions And Weight
Heavy-duty floor-standing structure
Multiple tray depth options available
Higher load capacity compared with cardboard displays
Compatibility
Suitable for:
packaged foods
snacks
convenience store products
frozen food accessories
bottled goods
promotional FMCG products
Metal Display Manufacturing Process
The production process of a metal display stand is more complex than corrugated displays because it involves structural fabrication and surface finishing.
The process usually begins with steel tube cutting and sheet metal processing according to engineering drawings. Laser cutting or CNC punching is used to create accurate structural components and mounting holes. After forming, the metal parts are welded together to create the main frame structure.
Once welding is completed, the surface is polished to remove sharp edges and welding marks. The display then goes through powder coating or spray painting, which improves corrosion resistance and provides a clean retail finish.
After coating, the shelves, side graphics, and wheels are installed. Final assembly and load testing are completed before packaging and shipment.
Application Scenarios And Cases
Supermarket Food Promotions
Widely used for packaged snack products, frozen foods, and fast-moving consumer goods in supermarkets.
Convenience Store Merchandising
The wheeled structure makes it suitable for convenience stores where product zones are frequently adjusted.
Long Term Retail Programs
Many food brands use metal floor displays for semi-permanent merchandising because of their stronger durability and reusable structure.
Seasonal Product Campaigns
Caster wheels help retailers quickly relocate displays during promotional events and seasonal store resets.
Customer Reviews And Feedback
Retail buyers often select this display because the metal structure lasts significantly longer than corrugated fixtures. Many customers mention that the wheeled design simplifies in-store repositioning and helps improve merchandising flexibility.
Food brands also appreciate the stable tray structure because products remain organized even during heavy customer interaction.
Table parameters
| Dimensions | 320*410*1300mm or customized size | |||||||
| Material | Metal/steel/aluminum/iron | |||||||
| Printing | Digital printing/silk screen printing/uv printing/laser cutting etc. | |||||||
| Lamination | Powder coated/electroplate/polishing etc. | |||||||
| Package | Flat pack/semi-assembled/co-pack | |||||||
| Design | Free customized graphic/structure/concept 3D design service | |||||||
| Minimum Order | 50 PCS | |||||||
| Feature | Eco-friendly, light weight, strong structure, fast assembled within 2 minutes. | |||||||
| Lead Time | 1-2 days for samples and 10-12 days for bulk order production. | |||||||
| Note: | This product images is for reference only, all display stand can be customized whether for structure or graphics. | |||||||
FAQ
Q1 What products are suitable for this display
It is suitable for packaged foods, snacks, bottled products, frozen food accessories, and other FMCG products.
Q2 Why choose metal instead of cardboard displays
Metal displays offer higher durability, stronger load capacity, and longer service life for permanent or semi-permanent retail programs.
Q3 Are the shelves adjustable
Yes. Shelf spacing and tray angles can be adjusted depending on product size and merchandising requirements.
Q4 Can the display include branding graphics
Yes. Side panels, headers, and shelf strips can all include printed branding and promotional graphics.
Q5 Is the display shipped assembled
Depending on project size, it can be delivered fully assembled or partially disassembled for more efficient shipping.
Partner Brand

Certificate
In order to let more of the world's leading brands recognize our expertise and strength, WOW Packaging have certified various certificates, including Disney, FSC, ISO9001, SEDEX, etc.

ISO9001

FSC

Disney

Walmart

Sedex

Carrefour
