The use of corrugated paper display racks prevailed in Europe and the United States in the early days, and they are widely used in food, daily chemicals, home appliances, wine and other industries. The International POP Association has a history of more than 30 years. It has branches and branches in many parts of the world, but in Asia, it currently has branches in India. Many packaging companies in Europe and the United States believe that the production of corrugated paper display racks can improve the technical level of the company and the sales capacity of the company. Therefore, many users and manufacturers are used.
In Japan, Europe and the United States and other countries, with the rapid economic development, especially the increasing calls for environmental protection, corrugated paper display racks are gradually replacing other types of POP display racks, and they are very popular in the terminal sales market. This is because: European and American countries Consumers have low trust in TV advertising. In the United States, TV viewers can filter out TV advertisements and actively choose not to watch advertisements. Therefore, many foreign businesses do not use TV advertisements as the main means of marketing. In terms of terminal sales, they attach great importance to the role of POP paper display racks, and use various display racks for promotion in supermarkets.
The cost of human resources is very high. They rarely hire promoters to carry out product promotion activities in supermarkets. They are more willing to let display racks, such as display stands, have advertising campaigns to act as silent salespersons, allowing consumers to pass their own judgments, rather than from outsiders. Instill in choosing their products.
Developed countries have strong environmental awareness, and the corrugated paper display stands are environmentally friendly products. The use of corrugated paper display stands is conducive to resource regeneration and recycling, so it is deeply favored by consumers. At the same time, the government will give certain policy preferences to the use of environmentally friendly and energy-saving products, such as fiscal subsidies, tax reductions and exemptions.
The application of corrugated paper display stands in China is also becoming more and more extensive. Environmentally friendly, convenient, and efficient paper display racks have gradually become more and more important in the competition with high-cost metal display racks. With the increase in labor costs and the price of raw materials, the competitiveness of paper display racks is getting stronger and stronger.
